Showcase : Mackevision

[instinct-vfx]

Company: Mackevision Medien Design GmbH
Location: Sindelfingen, Germany
Website: www.mackevision.com

Showreels:
General Showreel 2006 (http://mackevision.de/pictures/Showreel/Download_Showreel_2006.mov)
Automotive Showreel 2006 (http://mackevision.de/pictures/3D-Visualisierung/Automotive/downloads/Download_Automotive_Demo.mov)

---------------------------------------------------------------------------------------
Project: B-Class Presentation Automobilsalon Genf 2005
Client: Mercedes Benz Press Dept./Tradeshow Dept.
Type: Tradeshow / Press
Final Format: Full HD
Software used: 3d Studio Max, Vray, Apple Shake

Awards:
US Film and Video Festival 2006 - Animation: Computer - Certificate for Creative Excellence
Animago 2005 - Animation - Professional - Vehicles - Rank 1

Description:

There were actually two spots produced. One for the Press Department (wich is the one that is shown here) and one for the Tradeshow Department (wich had similar contents but was less dynamic and a little slower). It´s pretty hard to tell how long it took us to do it, because there were several Projects completed at once. I think it was approximately 2 months for 10 ppl and 5 Projects.

The models were converted from CAD models. Those days we didnt recieve the actual CAD data tho, but already tesselated models. They were mostly missing vertex normals and hence a LOT of work had to be put into fixing the models. For all closeups things had to be remodelled to allow for the needed level of detail.

The shading is a combination of reflection maps, raytraced lightplanes and pointlights(no GI) and the experience how to use them and, of course, a lot of trial and error. For the interior shots we also used ambient occlusion. (Those days VRay didnt have VRayDirt. So Dimo created a custom one based on some raw sourcecode from the Vray developers).

The rendertimes varied a lot (from a few minutes to 5-6 hours). An additional challenge were the matchcuts to and from the real footage. That was tracked using Maya life and manually adjusted.

Images:

http://jechtech.de/DIMO/1.jpg
http://jechtech.de/DIMO/2.jpg
http://jechtech.de/DIMO/3.jpg
http://jechtech.de/DIMO/4.jpg
http://jechtech.de/DIMO/5.jpg
http://jechtech.de/DIMO/6.jpg

Movies:


Full Spot low-res quicktime (http://mackevision.de/pictures/aktuell/Download/Download_B_Klasse_Genf.mov)

Hi Res CG-Parts (1280x640)
CG_Part_01 Hi Res WMV (http://mackevision.de/Cars/bclass_1.wmv)
CG_Part_02 Hi Res WMV (http://mackevision.de/Cars/bclass_2.wmv)
CG_Part_03 Hi Res WMV (http://mackevision.de/Cars/bclass_3.wmv)
CG_Part_04 Hi Res WMV (http://mackevision.de/Cars/bclass_4.wmv)
CG_Part_05 Hi Res WMV (http://mackevision.de/Cars/bclass_5.wmv)
CG_Part_06 Hi Res WMV (http://mackevision.de/Cars/bclass_6.wmv)
---------------------------------------------------------------------------------------
Project: Mercedes Benz Bionic Car Presentation
Client: Mercedes Benz
Type: Tradeshow / Press
Final Format:
Software used: 3d Studio Max, Vray, Apple Shake

Awards:
World-Media-Festival 2006 - Animation: Computer - Gold Award
Animago 2006 - Animation - Professional - Image/Industry - Rank 1
US Film and Video Festival 2006 - Animation: Computer - Silver Star
22. Internationale Wirtschaftsfilmtage 2006 - Messefilm, Events, Veranstaltungen - Prix Victoria Gold

Description:
Again i dont really remember how long it took us to do that spot. In this case the data provided was a very inaccurate Scan of a scale prototype, hence the car was completely modelled. Due to the little referencematerial (the car was built as a prototype while we were doing the spot) and the absence of proper Datasets it misses some detail.

For the underwater part Dimo wrote a new implicit object plugin for Vray. In the end we had to do without as we got into the deadline trap :P More info on the still in development implicit plugin for Vray can be found on DIMO´s developer blog at http://dimo3d.blogspot.com/


Images:
Movies:

Full Spot low-res quicktime (http://mackevision.de/pictures/aktuell/Download/Download_Bionic_Car.mov)
---------------------------------------------------------------------------
---------------------------------------------------------------------------------------
Project: Mercedes Benz R-Class Webspecial
Client: Mercedes Benz
Type: Webspecial (Movies + Configurator)
Final Format:
Software used: 3d Studio Max, Vray, Apple Shake

Description:
This project took quite a long time as there were a lot of clientside wishes and changes to implement (esp regarding the look of the cartoon backgrounds). The Backgrounds were quite a challenge as they had to both match the provided photos for the stills in between the movies and the moods done by the agency in illustrator. We did not do the programming of the page itself, only the CG stuff. So the Car configurator (both interior, exterior and loading space configurators) and the movies that connect the different presentation parts. As in the B-Class movies, the interior and exterior had to be rendered seperatly as polycounts were pretty high.

Images:

Final Webspecial (http://www.r-class-webspecial.com/)

Movies:

---------------------------------------------------------------------------

[Ravens]

Its to extreme ithis :P those renders omg :o :o :o Really good work man ! Hope to be in this stage in the few next months :clown:


ps. shown it to my teacher.. He didnt believed it in the first place:p

[puafia]

That really is some stunning and beautiful work. Well done to the whole team who acheive such a high standard and were awarded for it. :D

[VsQ]

Unbelievable:eek: Those renders are just over-superb!!

[andrew]

it's incredible! Those really great and beautiful works! Omg! :buttrock::eek:

[dan]

Yes a we are all very thankful for showing us your work!
Your Team is awesome instinct-vfx! Thanks alot for showing us whats possible! :buttrock:

[Levente]

oh my goodness loll this is this omg wtf ehhhhh i go shoot myself damnnn :eek: :eek: :eek:

[younglion]

nice work the close up of the leather and the knob is great

[instinct-vfx]

Thanks a lot for all the nice words! As this is not meant to be a pure showcase you are of course allowed to ask whatever you want, tho i cant answer all questions as you sure understand. You can also visit the irc chan and catch me for some realtime chat, i´m trying to be there as much as possible (mostly evenings German time).

Regards,
Thorsten

[S.O.A.D.]

jsut out of curiosity, how much does this cost?

[instinct-vfx]

heh...nice start :D Even if i knew i wasnt allowed to tell you most likely. :deal:

Regards,
Thorsten

[Checker2k3]

Awesome showcase/showreel.

[cuE]

this is just amazing stuff, i really love those renders

btw, i´m from herrenberg, just 15km away from sifi,where is your company located?;)

[instinct-vfx]

Burghaldenstrasse near the cityhall. I have switched to the sistercompany in Munich since April tho :)

Regards,
Thorsten

[Paul Oblomov]

What a day ;) Instinct-vfx! I was sure, you must be here too :D
Btw - nice renderings!!!

[dorikin]

Great project..


hopefully u can post some illustrated steps of how u did that project.
I particulary wonder bout those moving shots(videos) if u did those yourself aswell?! and ifso how u got the moving speed effect so right....

hope u can make this a tutorial for similar animation work for us :deal:

[dbKenn]

what are the specs for the PC. I'm sure you had something that ran smooth.

[Dente]

hi i cant see nothing the images or the video:( :( :( if is broken please try to repair it if not is my pc :D

[TwoOneOne]

everything works fine for me.
must be your pc.

[martian1]

download codecs...

[dbKenn]

this maybe a stupid question but why does Ford hire a german company to its stuff?

[instinct-vfx]

from my point of view as an operator that hard to answer. But we´re also doing stuff directly for DC USA for example. I assume it´s cause we´re doing something right :P Specs for the Workstations is hard to answer as that´s over a year now. But if i recall right that where dual 3 Ghz machines with Geforce 6800GTs...but i might be wrong there. Could have been single machines even. Am not sure there.

Thorsten

[Dente]

hi again guy no problem now i go to school and when i back averithing works fine :D :D :D :D must be internet xD:D :D :D :D

[Dente]

:eek: :eek: :eek: :eek: :eek: :eek: :eek: :eek: :eek: :eek: :eek: :eek: :eek: i cant believed man i cant model a audi tt and this guys do this im gonna cry:angry: :angry: :dead: :dead: :( :( :banghead: :banghead: i love that car
GREAT WORK GUYS!!!!

[Arte-3D]

WOW! so much talent, everything is awesome, especially the video of the Mercedes B Class on your web site, WWOOOWWW! I would like to have just a little of your talent and creativity.

Congratulations for this awesome work and for sharing it.

Cheers,
Arte-3D

[X-Ice]

hmm... would u teach me please?:$: :clown: :D

[acolonna]

Awesome work. Clean, fancy, and everything with a time budget.
Really impressive.

By the way, I'm finding it very inspiring.
Definetly GI and video aren't companions unless milion-dollar computers or month-long times are in budget.. I will stick to old-school lighting too.. for some reason I didn't even think about it in the first place (darn FG would need super high-resolution matrix to avoid inter-picture artifacts...).

You definetly rock.

p.s.
I recall viewing the Mercedes R project website from a link in the Art Center College of Design school in Pasadena. Would have really liked going there, if I just had known at the right time..

[instinct-vfx]

gi is finding its way actually. We are partly using GI those days. But rather seldomly for interiors or exteriors of the car itself. But we do use it for environments quite often. irradiancemaps are a live-saver there :P

Regards,
Thorsten

[razvan_matei87]

excelent work man...just don't know what to say...

any chances of a rendering tutorial??it would be great...thx

[praveen3d]

:confused: :scream: :confused: :confused: :confused: :confused: WOOOOOOWWWWW!!! AMAZING!!!!!!! UNBELIEVABLE!!
ANY CHANCE OF GETTING A RENDERING/SHADING TUT ???????:confused: :confused:

[hatim.m.k]

:banghead::eek: great work master:eek:

[petter]

greath.greath...no comment.
but i've seen better...:D

[Michael Plaengsken]

I must state that, beside the absolute amazing overall look, this idea from clip 04 ( http://mackevision.de/Cars/bclass_4.wmv ) Kicks so damn ass and was the first "WOW-Effect" after a very long time and very many cg movies!

Who the hell had the idea to push the camera through the floor and blend the reflection into a new car?

Kudos!

cheers
Michael

[egojab]

Awesome renders

[das3d]

Some amazing work.

I want to see the automotive reel, the link which you have provided.
http://mackevision.de/pictures/3D-Visualisierung/Automotive/downloads/Download_Automotive_Demo.mov
Can you repost the link.


ThanKs